What clients have said about us
Toby Darvall, CEO, Anaconda
"Anaconda's is Australia's largest Camping & Adventure Superstores. We have
a very exciting retail concept but being new to the market (only 3 years old) we
needed to tell as many people as possible. It's easy to fall in love with your
own business and forget that it probably means very little to most people.
So a year ago we contracted Dennis, Nicola, Kim and the Team from DRPR to get
our message out to the world. In the last 12 months they have managed to secure
a wide range of publicity for Anaconda that has delivered real benefits to our
bottom line - through sales, general public awareness, improved staff morale
(they love seeing themselves in print!) and increased applications from high
quality prospective employees.
The DRPR Team have been very good at pro-actively seeking coverage from Press,
magazines, radio, TV and websites. They are regularly coming up with new
"angles" to promote the Anaconda message. The high volume and regularity of
press releases and contact they have with the media has underpinned their
success.
To date they have managed to secure coverage in most major metropolitan
newspapers, local and regional newspapers, specialty magazines, TV and radio.
I would happily recommend them to other businesses seeking to raise their public
profile."
Jim Cornish, Ecowash Mobile
Ecowash mobile commenced operation in March 2004 and began our association with
DRPR in June 2005. Being a new business, with an innovative technology, it was
imperative that we reach our customers and potential franchisees in a way which
both educated them and built our credibility. We felt that this was a message
too complex for traditional advertising and that our story required a more
professional and dedicated method of delivery.
DRPR has not just been an outsourcing exercise for us, they have become an
integral part of our team. They have taken the time to get to know us, our
franchisees, and our customers and this has been reflected in their intimate
knowledge and exemplary representation of the ecowash mobile brand and franchise
system. Our confidence in the DRPR team has enabled us to free up our time and
allocate resources into other areas knowing that our public image and our story
is in great hands.
Over the last 18 months we have received tremendous coverage in publications,
newspapers and other media throughout Australia which has contributed
significantly to not only our profile, but also to the growth and strength of
our business. DRPR has also performed a critical role in the territory specific
launches of our franchisees, our national conferences and our corporate
strategies in a number of key areas.
We would highly recommend DRPR as a partner in the development of your business.
Murray Hogarth, Easy Being Green
When Easy Being Green first met with DRPR in May 2006 reducing carbon emissions
was still relatively unknown among the general public. We chose DRPR to help
with the challenge to get our message out to householders and support our sales
strategy in NSW towns and suburbs.
As a result, DRPR was an energetic and highly competent partner in communicating
our mission – reducing carbon emissions through take up of our Climate Saver
packs – 500,000 in all in 2006, for a total of 3 million energy-saving light
globes. Their work contributed significantly to raising our profile and securing
the growth of our business and we have received extensive coverage in
publications and other media throughout NSW.
Vicki Zacharidis, Corporate Express
DRPR has been our agency and strategic partner since February 2005. During that
time, they have gained a good understanding of our business, our values and our
strategic objectives. We work as a team to ensure that the intrinsic value of
our organisation is clearly articulated. DRPR has developed relationships with
internal and external stakeholders – in an effort to add value. They make it
easy for me and the management team to manage our PR needs.
David Freeman, BBX
It was important to BBX to work with a consultancy that had a good grasp of our
industry. We were able to find this in DRPR, especially since they are members
of BBX.
We find DRPR very professional with an excellent service and response times. The
team adds a valuable balance to our PR requirements and brings an ‘outsider’s’
approach to any PR activity we want to engage in. DRPR’s knowledge of its
industry is first class, as is its range of contacts.
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