MEDIA RELEASE 6 April 2005
China catching up in the quality stakes
The quality of equipment manufactured in China will start to rival the best in
the world, making China an increasingly attractive base for manufacturing new
products, according to Ross Grassick, General Manager of Lencrow Group – one of
Australia’s largest suppliers of materials handling equipment.
“China is not far off the world standard when it comes to the quality of
equipment that is being produced – the increase in quality is moving at a much
faster rate compared to other countries that have emerged as manufacturing
giants in the past, such as Japan.
“The days of seeing China as a place to produce large volumes of goods cheaply,
whilst sacrificing quality, will become a thing of the past.
“Unlike other markets, manufacturers in China are good at taking advice from
their Australian counterparts, which means they take on board the specific needs
of off-shore markets rather than producing non-tailored generic equipment for
use all over the world,” said Grassick.
Lencrow Group distributes a range of materials handling products that are
manufactured in China, and Ross Grassick’s comments follow his recent visit to
the country and its manufacturing plants.
“Their approach means that equipment can be specifically built to suit the
Australian environment without Australian suppliers having to inject additional
capital to make local modifications to products, which can be a significant cost
burden on local business.
“Australia stands to benefit greatly from the future potential in China because
it means we can manufacture products for Australian conditions, while still
benefiting from the cost savings of manufacturing in Asia.
“There are obviously some long term risks with China also, namely the
‘joint-venture’ connection between business and government in the region. It’s
something to be wary of, but it is a manageable risk,” said Grassick.
Lencrow Group is one of Australia’s largest materials handling companies
specialising in the supply of pedestrian and ride-on pallet jacks, forklifts and
tailgates, as well as providing a wide range of support services including
training and maintenance.
Released for Lencrow Group by Dennis Rutzou Public Relations.
For further information please call David Lizzio
or Dennis Rutzou on (02) 9413 4244.