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MEDIA RELEASE 17 July 2008

BBX Insurance launched on the Central Coast
BBX Insurance has been launched on the Central Coast, the first time that insurance has been offered by a cashless trading company.

BBX, a membership based cashless trading exchange, has been taken up by many businesses on the Central Coast as an effective way to increase sales, stay competitive and reduce costs, while still retaining a healthy cash flow. There are now 500 Central Coast BBX members in industries ranging from mechanics to sign writers and to florists.

Primarily specialising in business insurance, BBX Insurance operates like a normal insurance broker, shopping around in order to get customers the best insurance deal at the best price. However, BBX members are able to pay up to 30 per cent of their insurance premiums using BBX dollars.

Besides business insurance, BBX insurance offers cover for motor vehicles and CTP, home, building and contents, public and products liability and much more.

"BBX Insurance is a great opportunity for BBX members as it helps to free up cash flow because part of the premium can be paid using BBX dollars, while still offering competitive, value for money insurance. In fact, BBX Insurance will equal or better your current premium," said BBX Insurance director, Ian Lancaster.

BBX Insurance is the latest value added service offered by BBX. Other services include BBX Money, BBX Real Estate, BBX Financial Advisors and the BBX Property Fund.

"BBX is all about helping businesses grow and we want to offer our members a total business package, where they can really utilise the BBX dollars they earn," said Michael Touma, BBX managing director.

BBX Holdings Limited, the parent company of BBX Insurance, successfully listed on the ASX in August 2005, becoming the only exchange in the world to be publicly listed on a main board. BBX is a membership based trading program whose primary role is to generate new opportunities for all types of businesses and to show business owners how to offset many current cash expenses by utilising the down time and idle inventory in their business.

The trade exchange uses BBX dollars, a currency unit having equivalent value to Australian currency, to assign value to the transactions that take place between member businesses. In essence, the exchange acts as the third party record keeper, similar to a bank, and provides a sophisticated market where thousands of transactions take place on a cashless basis.

BBX has offices throughout Australia and operates in New Zealand through a master franchise. Through their BBX accounts, member businesses in these countries traded in excess of $188 million in the financial year ending 30 June 2007, averaging over $33,000 per member.

BBX has recently expanded to Costa Rica, India and China through master franchise arrangements and further international expansion is being pursued.

BBX and BBX Insurance can be contacted by phoning 1800 222 229 or visiting www.ebbx.com.

Released for BBX by Dennis Rutzou Public Relations (www.drpr.com.au)
For further information please call Joanna Gitsham or Dennis Rutzou on (02) 9413 4244.

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