MEDIA RELEASE 20 June 2007
Businessmen using botox to maintain their edge
Businessmen are increasingly using botox to remain youthful and keep up with the
competition, according to the CEO of the Australasian College of Cosmetic
Surgery (ACCS), Dr John Flynn.
"Our members have reported an increase in the number of men and particularly
businessmen who have requested botox treatment over the past couple of years,"
Dr Flynn said.
"They fear their furrowed brows give an appearance of someone who's harassed,
stressed and aggressive and don't want to miss out on important deals or
promotions as a result," he said.
Botox which is short for Botulinum Toxin is the most popular non-surgical
cosmetic medicine procedure in Australia and is administered by injecting into
the muscle. It is relatively painless for most patients.
"Women still make up the majority of cosmetic surgery patients but men are
seeing the benefits that a youthful appearance can bring. Businessmen
particularly feel that the appearance of frown lines between the brows, brought
on by stress and tension can hold them back," said Dr Flynn.
"Botox is particularly attractive to them because it doesn't take long to
administer and results are seen within a few days. It needs to be injected about
every six months to main the benefit and can be repeated X times over a lifelong
"Botox doesn't radically change businessmen's facial appearance - they can still
frown or look surprised. It only temporarily reduces the contractions of the
muscles that cause those persistent frown lines that have developed over time.
"It is considered as a safe procedure when it is performed by a qualified
medical practitioner who has received the right training. In a recent survey our
members told us they had performed around 80,000 botox procedures in the
previous 12 months, with no major complications reported," added Dr Flynn.
Since its foundation, the College has been a supporter of regulations to raise
surgery standards and protect patients. It is looking to cooperate with industry
groups such as the Australian Medical Association, medical boards, Government
and regulatory bodies to establish higher standards of skill and practice in the
field of cosmetic or aesthetic surgery.
The ACCS was established in 1999 as the only multidisciplinary body in Australia
which offers formal training and accreditation in cosmetic medicine and surgery.
The College has medical and surgical faculties which accredit cosmetic
physicians and surgeons.
For more information, visit www.accs.org.au
or call 1800 804 781.
Released for the Australasian College of Cosmetic Surgery by Dennis Rutzou
Public Relations (www.drpr.com.au)
For further information please call Kim Larochelle or Nicola Rutzou on (02) 9413