Local discount fuel program to rival Coles and Woolworths chain comes to Central Coast
A new discount fuel program, called beepp, has been launched on the Central Coast. The program aims to rival the Coles and Woolworths docket discounts by giving local retailers and independent petrol stations a chance to fight back with even cheaper fuel for customers.

The national initiative is different from the Coles and Woolworths programs chiefly because it operates on a cumulative basis.

Alan Ainsworth, local Central Coast distributor for beepp, says this program is unique because there is no limit on the amount you can save.

“Cents per litre is deceiving because if an average fuel fill is 40 litres, and you get a four cent rebate per litre, that equates to only a $1.60 saving on each fill. A beepp card is worth $1 – it’s like instant cash. If you shop at a retailer participating in the beepp program, you could walk out with five cards. That equates to $5 off your fuel fill,” Ainsworth said.
“Many independent and smaller family-run businesses have suffered from the larger food chains squeezing them out of the market. The great thing about our program is that it gives local independent outlets an opportunity to compete with the Coles and Woolworths retail network by rewarding customers for their loyalty,” he said.

Under the program, local participating retail outlets can distribute beepp cards worth $1 each as part of the ongoing reward program with their customers. Customers can then accumulate their vouchers at will and redeem them at participating local petrol stations to receive a discount on their fuel to the value of the cards presented.

Fruit for All in Tuggerah is across the road from Woolworths and Angelo Hondroyiannis, part owner of the fruit shop, has given out nearly 4,000 beepp cards since he joined the program last November.

“The beepp program gives our customers the same options to save fuel that they have at Woolworths. It’s been very successful for us. We’re taking on the big boys and there is no looking back,” he said.

A host of Central Coast retailers and service stations have already joined the program including Auzzie Servo and Shop; Mannering Park Mini Mart; Metro Ourimbah; Metro Petroleum Doyalson; Metro Petroleum Long Jetty; Metro Petroleum Tuggerah; Mobil Bateau Bay; Mobil East Gosford; Mobil East Toukley; Mobil Umina; Mobil Umina Beach; Mobil West Gosford.

Participating retailers include: Duttons Tavern; Kariong Tavern; Valley Tavern and Bottle Shop; Settlers Tavern and Bottle Shop; Civic Video Wyoming; The Grange Bottle Shops; B & M Quality Meats; Civic Video Umina; J & B Meats Pty Ltd; Tall Timbers Hotel Pty Ltd; The Bird Barn; Mannering Park Mini Mart (Ret & Fuel); Fruit For All; Carmichael's Corner Store; Pet Stock Wyong; Wyong DVD and Video; Tuggerah Automotive Services; Wamberal Valley Fruit Stall; KTS Photographics; Central Coast Picture Framing; Civic Video Chittaway; Toowoon Bay Carpets; Elite Books Educational; Surfers Choice; Australia's Own Pty Ltd; Baits-R-Us; Chucky's Chicken Run; Beachcomber Hotel/Motel; Lakedge Motors; Express Convenience Store; Matty's Meat Chiller; Top Video Budgewoi; Alan Cook Quality Butcher; Lusty's Mixed Business; Charmhaven Fruit Market; Santa's Haven; Hilltop General Store; CTC And Giftware; Noraville Garden and Hardware; Adjanet Multi Services; Forest Fruit Market; Kokomo Cane Shoppe; Revival Pool Services; Tassie Oven Cleaning; The Liquidators; Top Video East Toukley; Toukley Car Park Butchery; Ultimate Sport and Fitness.

Local beepp service stations are printed on the back of each card, or a nationwide list can be obtained from the internet at www.beepp.com.au.

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Alan Ainsworth is available for interviews.

Released for EPP by Dennis Rutzou Public Relations.
For further information please call David Lizzio
or Fiona Pennington on (02) 9413 4244.