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PR Case Studies

Peter Berry Consultancy Website Project

Peter Berry Consultancy (PBC) is a business consultancy offering a range of profiling and consulting services for leadership, business planning as well as people and culture.

Campaign aims

  • Improve the website's navigation and useability
  • Update the website copy while ensuring consistency of language
  • Improve the website's look and feel to reflect Peter Berry Consultancy's expertise and personality.

What we achieved
DRPR coordinated the entire project which included coordinating meetings with the PBC team, graphic designer and website developer to discuss the objectives of the website as well as the content, structure and design. DRPR also interviewed a number of PBC clients to gain their perspective on the current website.

The agency provided PBC with a review document that included tips and recommendations for improving the site's navigation, search engine optimisation, look and functionality. In addition, the website copy was reviewed and edited with new content developed. This was all done with PBC's areas of expertise and important industry keywords top-of-mind.

As a result, PBC's revamped website has received very positive feedback. It highlights the consultancy's professionalism and capability with a modern and clean look as well as being functional and user-friendly.