PR kickstart: create your PR plan for 2012

This FREE webinar (above) gives you the right foundations to get your PR campaign started. In just one hour - online, at your own desk - you will learn the basics of PR (public relations) and how they can be used to raise the profile of your organisation.

We look at all the components of an effective communication plan to promote your organisation including:

• setting PR objectives for 2012,
• identifying your target markets,
• developing strong and impactful key messages
• and implementing creative and meaningful PR activities.

We provide the format for a strategic communication plan that you can use to outline your objectives, target markets and actions for the year ahead.

The webinar is facilitated by Kim Larochelle, account director and PR mentor at Dennis Rutzou Public Relations.

Original webinar broadcast: Wednesday, 1 February, 12 pm to 1 pm AEST

Fee: FREE PR Webinar