Archive for July, 2010
Cherry Picked recently blogged about a new site, ‘Microworkers’ – “Think of it as Santa’s Little Helpers for odd jobs. Except you’re not Santa, and they’re not doing it for love. Don’t have time to edit a cover letter for that must-have job? Simply become an “employer” and hire someone (a microworker) to do it for you. Can’t seem to attract traffic to your work-of-art blog? Start a campaign and watch your numbers rise. You can even ask workers to product place your latest business venture on discussion forums.”
I have to admit I was intrigued, we are all looking for ways to More >
I was meeting with a client recently who raised the issue of staff’s interaction on social media and whether the organisation should have a social media policy that would ‘forbid’ its staff to comment about the company on their personal social media profiles (e.g. Facebook, Twitter, etc.).
Although this may sound like an appealing way to avoid any ‘damage control’ situation, it may well bring more problems then solutions…
• In this day and age, people are used to expressing their opinions and ideas and sharing information on the internet. Trying to ‘forbid’ them to do such a thing could backfire and More >
After attending a PRIA event last night called the ‘Perfect Pitch’, I retired for the evening feeling enlightened, yet slightly deflated.
It was a well organised night and a great atmosphere for meeting some new people (please note my deliberate avoidance of the term ‘networking’- the thought of straining for ‘mutually beneficial’ relationships rather than a simple ‘hey how’s it going, I like your shoes’ over a glass of bubbly makes me cringe- but that’s a whole different blog in the making)
The guest speakers were great and offered insight into the day to day happenings at a women’s lifestyle mag, a More >
According to the very large Macquarie Dictionary on my desk, the word solution means “the act of solving a problem” and when used in that context (and a few others) it’s a really lovely word.
However, you’ll find it splashed about on company websites and in most cases it doesn’t mean ‘the act of solving a problem”. It often means “we didn’t know what other word to use so we went with ‘solution’”. A lot of More >
I recently read an interesting article on Mashable/Social Media titled Why food bloggers are here to stay by Jenny An, a food, popular culture and travel writer. The article discusses how food blogs and bloggers have become the new staple of online food writing.
This, I would have to agree with. I am an avid reader of a number of food blogs and I believe that they have numerous benefits over traditional food media.
Not only do you learn about exciting new places to eat and drink at but you get to see all the amazing food and drinks before you commit to trying More >