Archive for December, 2011
If there’s a Christmas tradition that has done some good PR for itself it’s well and truly Christmas crackers…
The little goodies that fly across the room every time you pop one (if you’re lucky enough for it not to go straight for your neighbour’s face!) are completely random and worthless, the hats are hideous (and don’t fit my big head!) and the jokes are often a bit of a let down.
So in the spirit of it all (and because who More >
I admit that I am an optimist and that the description of the glass half, full or overflowing probably puts me in the super-optimist category. There is no half-full, cracked, leaking glass in my lexicon. It is both my strength and weakness.
But I am not a maniac about it. On my annual visit to the Gulgong Cup I am a conservative $10 punter (compared to my wife who is a $1 each-way punter), as I recognise that the mathematics will not go my way in the horse racing business. However I did win $1500 on a $20 trifecta at Port More >
I guess that everyone like me who has been in PR for a long, long while has had some triumphs as well as some disasters.
The triumphs are shouted from the skies, while the disasters are buried.
Well, I’m prepared to come out and tell you about my greatest ever disaster.
Forget about the press conferences that four TV crews were going to cover, only to be called away by a factory fire on the way to us, or the time I staged a big press conference in London on the same day that President Kennedy got assassinated.
They all pale into insignificance.
No, there More >
Heading in to the final throes of 2011 we are taking some time to reassess where Australia is at in terms of social media.
A great resource for all stats social media related is an Australian website, socialmedianews.com.au. We have pinched the latest numbers from their November 2011 report.
Social media statistics Australia – November 2011 * Figures represent users/visitors to the sites per month
1. Facebook – 10,659,580 users, 13 million visitors 2. Youtube – More >