Archive for August, 2012

event mingling

What media want- Tips on how to pitch to media

Last week I was lucky enough to attend an event in Sydney run by Networx Marketing, with the theme of “What Media Want”.

As part of the event, Networx invited four guests from the media to share their likes and dislikes, experiences and advice into how PR practitioners can be more effective in working with media. The four media experts included: Tom Ivey, Nova 96.9 breakfast producer, Kate Calacouras, afternoon editor, Lisa Brown, A Current Affair producer and Katarina Kroslakova, AFR Life and Leisure editor.

The following blog post will provide some insight I gained from attending the event.

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