After six years in Public Relations, I have sadly decided to leave the industry that has taught me so much, in pursuit of a completely different career path… but one that I have come to realise, actually requires an almost identical skill set. What could it be?

Educating and communicating key messages

  • Communication is paramount
  • Flexibility in terms of language, tone and medium of communication used
  • Educating and communicating key messages to the public
  • Understanding the industry and audience you are working with and adapting your approach accordingly
  • Creative communication techniques to increase engagement and understanding
  • Patience. Set the foundations and the results will follow in time
  • Strategy and being organised. Having a long term timeline to achieve outcomes
  • Keep trying. It’s not easy and you won’t hit the mark straight away every time
  • Facts are important
  • Good relationships and trust are key ingredients to success

If you haven’t guessed, it’s teaching.

Whilst it might not be everyone’s cup of tea, I am incredibly excited about the prospect of using my skills in a no doubt challenging and very different environment than I’m used to.

I’d like to thank everyone who I have worked with at Dennis Rutzou Public Relations for making it such an enjoyable experience. For fear of sounding slightly cliché, I really have learnt so much, met some fantastic people and developed invaluable skills that I’m sure will help me through the rest of my life, professionally and personally.  So, thank you!

-Gill Asbury