Small Business PR

Which comes first, the chicken or the egg?

Small businesses have forever been faced with the ‘chicken or the egg’ question… And that’s particularly true when it comes down to dedicating resources to business PR & marketing.

They need to invest in their company to grow its market share, but at the same time they need to have a larger market share (and therefore budget!) to be able to invest in their business…

So how – or really when – can small businesses break this vicious circle and start putting in place some small business PR strategies?

To read more about Small Business PR and our ‘PR Mentor’ program, please visit this blog post.