Dennis Rutzou Public Relations
Posts tagged in house PR
Is international PR alignment in the interest of the consultancy or the client?
Sep 15th
I’ve posed the question, so I’ll give you the answer (in my opinion). Others may differ.
I recently had a situation where we had the opportunity of discussing how we could introduce a PR program at a local level to support the channel partners of a major international IT company.
What's the best way to maximise local PR efforts internationally?
As we run PR training for small businesses, such as PR Mentor our 12 week training course for those SMBs that want to use the power of PR to advance their business, it seemed like a good fit. We could train their channel partners More >
The question most PR grads don’t ask themselves
Sep 29th
One decision all PR graduates are faced with towards the end of their uni degree is whether they want to step into the world of in-house or agency PR. For me the decision was clear cut, agency life seemed the one for me, at least, I decided, for the first few years of my career anyway.
Working in boutique versus larger agency PR
However, something that wasn’t discussed and I didn’t even give a thought to was the difference between boutique and larger agencies. During my final semester of uni I interned with a larger PR agency and was offered a job More >
