Dennis Rutzou Public Relations
Posts tagged Joanna Gitsham
How online networking can change your life
Nov 11th
We’ve all heard stories of how online communities can impact people’s lives, like connecting with long lost friends, finding love, landing a new job, making business deals, etc. Recently something exciting happened to a friend of mine and all because of the power of tagging on social media.
My good friend Nathan, a finance manager for a leading retail chain, recently got invited to attend a swimwear photo shoot for DNA magazine at the Ivy pool bar in Sydney.
Not one to miss the opportunity of half-naked models, Nathan took along his trusty everyday digital camera. Excited about some of the shots and More >
The best conversations are two-way
Mar 13th
The more I learn about social media the more I realise that it is really about conversations and what I know as a PR practitioner is that communication aims to start or continue a conversation.
The main challenge businesses have with social media is to stop talking ‘to’ their target audiences and start conversing ‘with’ them. But knowing this new audience can be a daunting task. The online audience can be fickle and scathing in its attack but yet it also gives voice to the fans and champions of a brand.
Just by listening, social media can be a fantastic More >
